Brett Snyder

Brett Snyder is President and Chief Airline Dork of Cranky Concierge air travel assistance. Snyder previously worked for several airlines, including America West and United, before leaving to create a travel search site for Snyder did his undergrad at George Washington and earned his MBA from Stanford.

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    In the Trenches: Expanding Our Hours

    by on April 3, 2013

    I’ve written about Cranky Concierge’s struggle with business hours before. One reader asked the obvious question that emerged from the discussion: “So, Brett, how far down the line do you see your business being ‘open’ 24/7?”

    In other words, when …

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    In the Trenches: Creating Value With Price Increases

    by on March 27, 2013

    Back in January, I wrote about our challenge in dealing with last-minute sign-ups for flight monitoring, especially when they came in right before a major weather event. Readers who commented on my post were supportive of us charging more, but I still hated th…

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    In the Trenches: When Email Lags

    by on March 20, 2013

    Our business relies on very fast interactions between travelers and concierges. If plans change or something goes wrong, or even if a client just has a simple question, we need to know immediately. We rely on receiving email as soon as it’s sent, so we can a…

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    In the Trenches: Prioritizing Tasks, Getting Paid

    by on March 13, 2013

    I had a rude awakening earlier this week when I stumbled upon our commissions list. Some of our income comes from the commissions we receive from hotels, rental cars, and other services we book for our clients. This list revealed that more than a hundred commi…

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    In the Trenches: How Big Should We Grow?

    by on March 6, 2013

    The general consensus among business owners seems to be that growth is great. If you have more demand for what you offer, you should grow. That way, you can create more jobs, help more people, and ultimately make more money. So, it seems strange that I find my…

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    In the Trenches: Serving Different Types of Customers

    by on February 27, 2013

    When I first started my travel concierge business, people asked me who my typical target client was. At the time, I thought I knew who would flock to the service, but it turns out I was wrong.

    It’s not that I had the wrong group pegged; it’s that the grou…

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    In the Trenches: Changing Our Services

    by on February 20, 2013

    Last month, I wrote about how the lines between some of our services have begun to blur. Since then, I’ve been working to redesign how we present our offers, so that they’re completely clear. This has given me an opportunity to fix some other nagging issue…

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    In the Trenches: The Conference Circuit

    by on February 13, 2013

    Greetings from Miami. I’m on the other coast this week because I’m attending a conference. Technically it’s the media day for Farelogix, a provider of travel distribution technology. I’m here with my blogger hat on, but there is plenty of good material for the…

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