Brett Snyder

Brett Snyder is President and Chief Airline Dork of Cranky Concierge air travel assistance. Snyder previously worked for several airlines, including America West and United, before leaving to create a travel search site for Snyder did his undergrad at George Washington and earned his MBA from Stanford.

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    In the Trenches: Customers Who No Longer Use Us

    by on December 17, 2014

    It’s getting toward the end of the year, so it’s time to start looking back on the year at Cranky Concierge. I dove into QuickBooks and pulled out a revenue report comparing this year to last. Some of our best customers are spending more with us, but on the ot…

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    In the Trenches: Health Insurance Challenges for a Nontraditional Business

    by on December 10, 2014

    I’ve long thought about offering health care benefits for employees of Cranky Concierge, but so far, it hasn’t happened. I figured that the Affordable Care Act might be the catalyst to make it possible, but that was completely wrong. For companies with people …

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    In the Trenches: Crafting a Differentiated Product

    by on December 3, 2014

    I’ve been pretty excited about our small-business travel service at Cranky Concierge for some time, and I’ve mentioned it’s been growing (here and here, for example). But we’ve run into multiple occasions where prospective clients don’t und…

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    In the Trenches: Meeting Face to Face

    by on November 26, 2014

    Everyone at Cranky Concierge works remotely, and that certainly works out well for us. But last week, I had one of my employees come out to meet and work with me in person. No matter how good technology gets, you really can’t replace the experience of meeting …

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    In the Trenches: Considering Client Reporting

    by on November 19, 2014

    Creating reports for clients isn’t something we’ve had to think about very often at Cranky Concierge, but with our growing small business service, it’s something that we need to start thinking about. We should be able to do a better job of reporting, but I’m n…

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    In the Trenches: Picking the Right Job Titles

    by on November 12, 2014

    When I first started Cranky Concierge, I decided to go with nontraditional job titles. As the self-proclaimed “chief airline dork,” I thought it would catch people’s attention. Besides, it was true. I am a huge airline dork. While my title isn’t going away (th…

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    In the Trenches: The Challenge of a Subscription Model

    by on October 29, 2014

    From almost the first day Cranky Concierge launched five years ago, people have asked us whether we offered a subscription for our service. The answer has always been “no,” despite the clear interest in such an option. The truth is we’ve struggled to figure ou…

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    In the Trenches: Revisiting Our Core Product

    by on October 22, 2014

    It’s funny. I spend a lot of time thinking about how to evolve and grow our product lines here at Cranky Concierge. But how often do I step back and review the product that started it all? Not often enough.

    It’s surprisingly easy to ignore the products that…

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