Intuit 2020 Report Looks at the Future of Small Business

Posted in TRENDS

Today we are releasing the Intuit 2020 Report, which provides a vision of the world in 2020, identifying the key demographic, social, economic, and technology shifts shaping the next decade. The report, authored by Emergent Research in partnership with Intuit, delves into the trends that are going to change the way small businesses, and their [...]

New Intuit Future of Small Business Report – Hobbypreneurs

Posted in TRENDS

Today’s passion-driven hobbyists will breed many of tomorrow’s small businesses. Stemming from the “Maker” movement, and enabled by technology, these hobbypreneurs– both knowledge and craft-based – are leading a new generation of entrepreneurs who increasingly take the step to turn fun into profit. That’s the topic of our latest Intuit Future of Small Business Report [...]

Highest Paid Opinion Wins

Posted in TRENDS

Innovators that run experiments have a key advantage: data. The data collected from experiments can help you make better decisions about the direction, or even the fate, of a new product, business model or approach. Expanding on this idea, Intuit's founder Scott Cook said: "When you don't have data to base a decision on, it [...]