Carla Turchetti

Carla Turchetti

Carla Turchetti is a veteran broadcast, print and digital journalist who is passionate about small businesses and the stories behind them. Carla is a small-business columnist at the News & Observer, the regional daily newspaper in Raleigh, North Carolina.

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    Expert Advice on Separating Personal and Business Banking

    by on November 10, 2014

    If you wield the pen that writes the checks out of your personal bank account as well as your business bank account, you might be tempted to merge it all into one place. While it might seem easier to manage only one account, it can lead to an accounting mess.

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    Does Your Small Business Qualify for a Government Loan?

    by on November 3, 2014

    The lending environment for small businesses  has been tight in the past several years. That’s why loans that come with the stamp of approval from the government have become such an attractive source of funding for small-business owners, especially during the…

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    Would a Supply-Chain Analysis Improve Your Bottom Line?

    by on September 12, 2014

    While the phrase “supply chain” may conjure up images of transportation services moving freight from one place to another, the reality is that most businesses have a supply chain whether they know it or not.

    “Anybody that gets into these four things — buy,…

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    Using the Latest Pinterest Tools to Generate Sales

    by on August 25, 2014

    Pinterest first appeared on the social media scene in 2010 as a place for users to curate or “pin” favorite images from the Internet. Users have embraced the concept and have already pinned more than 30 billion images. Pinterest is now positioning itself as mo…

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    How to Manage Big Projects at Your Small Business

    by on June 19, 2014

    How would you handle completing a major project in addition to overseeing day-to-day operations? Big businesses tackle large projects all the time, but they also have the personnel, budgets, and infrastructure that smaller companies lack. Your big project co…

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    Does Your Business Need a Summer Dress Code?

    by on May 27, 2014

    In summertime the pace slows down, life gets a little more casual, and your employees may reflect that in their warm-weather wardrobes. If you’re concerned that the staff looks more like they are attending a backyard barbecue than working in a place of serious…

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    Building a Successful Social Media Campaign

    by on April 15, 2014

    As an entrepreneur, you know all about the power of social media: It can help you build your brand, promote your business, and connect with customers. But before you write your next post or tweet, consider whether your current strategies are making efficient u…

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    Facebook Reaches Out to Small-Business Owners

    by on April 14, 2014

    Eighteen entrepreneurs from 12 businesses make up the council, which is designed to be a give-and-take between the world’s largest social media network and representatives of the millions of business owners who actively use it to reach customers.

    “It is…

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