Katherine Gustafson is a business writer for Intuit and is passionate about solving small business problems.
on December 19, 2013
Zappos is renowned for its open corporate culture and stellar customer service. But following the online retailer’s lead — and building similar best practices into your small business — may be easier said than done.
So, why not seek assistance from Zapp…Read » Views: 933
on December 16, 2013
If you had to guess what issue 91 percent of your customers might leave you over, what would it be: Poor customer service? Shoddy products? A sudden price hike?
The correct answer is none of the above. According to a recent poll by Microsoft, nine out of 10 c…Read » Views: 1,168
on December 10, 2013
When Justen Garrity (pictured) returned home in 2009, after serving five years in the U.S. Army, including assignments in Iraq and South Korea, he found himself unemployed in one of the worst job markets in decades. He quickly realized that he would have to…Read » Views: 850
on December 2, 2013
Change.org, a website that spurs collective social action by hosting online petitions, has become a profitable business by working to change society for the better.
Founded in 2006 by Ben Rattray and Mark Dimas, the company — which started making money in 2…Read » Views: 949
on November 12, 2013
Do you have the ideal personality to be an entrepreneur? New research by Sophia Chou, an organizational psychologist at National Taiwan University, suggests that you do if you’re a “realistic optimist.”
A realistic optimist is someone who has the abilit…Read » Views: 716
on November 7, 2013
When Scott McKenzie (pictured) of Seaview Cranberries learned that the co-founder of Genki-Su Japanese Drinking Vinegars was looking for fruit purveyors near her home in Oregon, he thought his locally grown cranberries might interest her.
Takako Shinjo’s m…Read » Views: 868
on October 25, 2013
Katerina Georgallas founded Baklava Couture in Washington, D.C., to make her Greek pastry the way she felt it ought to be: bursting with rich, often unexpected flavors, like rosemary dark chocolate and fig and candied garlic.
Georgallas started the company in…Read » Views: 713
on October 24, 2013
When it comes to achieving business success, creativity may be more important than rigor, discipline, integrity, and even vision. So how, as an entrepreneur, do you keep your creative juices flowing day in and day out? And how do you encourage your employees …Read » Views: 495