checklist

Small Business Accounting Checklist: 21 Things to Do and When to Do Them

Posted In BOOKKEEPING

Managing your business finances does not have to be eat-your-spinach drudgery. The key, of course, is to create a realistic plan with a budget, record your transactions correctly, review your results regularly, and always keep good records. Your comfort level with three basic business reports that evaluate your fiscal health is essential: the balance sheet, [...]
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How Facebook Can Drive Customers To Your Store

Posted In SOCIAL MEDIA

Ever wondered what Facebook can do for you? A new survey has found that potential customers are more likely to go to your Facebook business page than other social media channels to learn more about your products and services. Some 62 percent of those queried selected Facebook as the “most useful” social site to search for customer reviews, special [...]
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How to Make Your E-Commerce Website Social

Posted In BUSINESS PROFILES

Back in 2005, former caterers Ron Berrett and his wife, Maggie, started Royal Palm Event Supply to sell hard-to-find event supplies and table linens. Their profits turned out to be in tablecloths, so in 2007 the couple renamed the company LinenTablecloth, started manufacturing their wares in their own factory in China to cut costs and [...]
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How to Read a Cash Flow Statement

Posted In MONEY

How much money does your company have available right now? That’s a question your cash flow statement can answer. As its name suggests, a cash flow statement charts the flow of money into and out of your business. It’s all about gauging liquidity — or cash on hand — so that you can make smart [...]
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How to Master the Elevator Pitch

Posted In LEADERSHIP PROFILES

“People love their businesses, but when it’s time to sell who they are and what they do, there’s a reluctance to sound too ‘salesy,’” says Terri Sjodin, founder of Sjodin Communications, a public speaking, sales training, and consulting firm in Newport Beach, Calif. “[But] you can learn to be persuasive without giving a hard sell.” Mastering [...]
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8 Small Business Tax-Saving Tips for 2012

Posted In TAXES

As we near the end of a tumultuous 12 months with a tug-of-war on tax reform in Congress, many small-business owners are probably wondering what they need to know about their 2012 taxes. Here’s a list of tips that can save you money, courtesy of Craig Castanos, whose full-service firm in San Diego advises small companies and individual clients [...]
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How to Read a Balance Sheet

Posted In MONEY

Can your business continue to fund its own growth? Your company’s balance sheet can answer that question at a glance. Whereas an income statement reports sales and expenses during a set period of time, and a cash-flow statement charts the flow of money in and out of your business, your balance sheet summarizes your company’s financial [...]
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How to Read an Income Statement

Posted In MONEY

If you’re just starting a business, standard financial reports, like Income Statements, Balance Sheets, and Cash Flow Statements can seem daunting. But once you’ve mastered the terms and the math it’s easy to see how these statements dovetail neatly to track your company’s fiscal health. Let’s start with the Income Statement, more commonly known as [...]
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