Lee Polevoi

Lee Polevoi

Lee Polevoi is an award-winning business writer specializing in the challenges and opportunities facing small business. He is former Senior Writer at Vistage International, a global membership organization of CEOs.

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    How to Stay Motivated While Running Your Small Business

    by on March 14, 2013

    When your small business is flourishing, staying motivated is rarely an issue. But when you’re experiencing setbacks or feeling like you’re in a slump, your personal drive may take a hit.

    Here are seven tips for staying focused on your dream and reinvigor…

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    How Well Do You Know Your Competitors?

    by on March 6, 2013

    You work like crazy to come up with a new product or service, rent a bricks-and-mortar store, design a spiffy website for marketing purposes, and hire talented go-getters to meet customer demand. Yet there are still other businesses waiting to eat your lunch.

    Read » Views: 565
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    Should You Hire a Business Coach?

    by on February 26, 2013

    Entrepreneurs are accustomed to going their own way: They take a great idea and make a business of it. But being independent and self-sufficient doesn’t always work to your advantage over the long haul, particularly if you’re strong in some areas and weak …

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    Fashion Tips for Small-Business Owners

    by on February 21, 2013

    Whatever type of small business you run, it’s always important for you and your employees to look your best.

    What “best” means may vary based on your work environment, but certain fashion guidelines apply across the board. This is particularly true whe…

    Read » Views: 441
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    Are Your Employees Unmotivated Zombies?

    by on February 19, 2013

    There’s something zombie-like about unmotivated employees. They walk around with a glazed look in their eyes. They zone out during meetings, as if they’re thinking about their next feast on human flesh. When 5 p.m. rolls around, they come to “life” and…

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    What’s Your Business Management Style?

    by on February 13, 2013

    Michael Scott, who served for six years as regional manager of the fictional Dunder Mifflin Paper Co., considered himself to be an outstanding boss. Did Michael want to be feared or loved by his employees?

    “I want both,” he said. “I want people to be af…

    Read » Views: 1,244
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    How to Build Trust With Potential Customers

    by on January 28, 2013

    Whether you handle sales yourself or have a sales team in place, prospects will only buy your product if they trust you. As Allan Himmelstein, president of Sales Coach AZ, notes: “I think most sales are lost because the rapport and trust were not well-establ…

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    What's Your Small-Business Brand Strategy?

    by on January 24, 2013

    Branding is about more than having an eye-catching logo. It’s about the promise you make to your customers to provide a product or service, to do so with consistency and quality, and to do a better job of it than your competitors.

    If you have a brand, you n…

    Read » Views: 519
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