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Should You Hire a Business Coach?

Posted In EMPLOYEES

Entrepreneurs are accustomed to going their own way: They take a great idea and make a business of it. But being independent and self-sufficient doesn’t always work to your advantage over the long haul, particularly if you’re strong in some areas and weak in others. The time may come when the advice and insights of [...]
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Fashion Tips for Small-Business Owners

Posted In TRENDS

Whatever type of small business you run, it’s always important for you and your employees to look your best. What “best” means may vary based on your work environment, but certain fashion guidelines apply across the board. This is particularly true when you’re meeting with a prospective client and want to convey an image of professionalism. [...]
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Are Your Employees Unmotivated Zombies?

Posted In EMPLOYEES

There’s something zombie-like about unmotivated employees. They walk around with a glazed look in their eyes. They zone out during meetings, as if they’re thinking about their next feast on human flesh. When 5 p.m. rolls around, they come to “life” and wander out into the streets, leaving others to wonder whether they’ll be back [...]
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What’s Your Business Management Style?

Posted In EMPLOYEES

Michael Scott, who served for six years as regional manager of the fictional Dunder Mifflin Paper Co., considered himself to be an outstanding boss. Did Michael want to be feared or loved by his employees? “I want both,” he said. “I want people to be afraid of how much they love me!” The business world [...]
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How to Build Trust With Potential Customers

Posted In MARKETING

Whether you handle sales yourself or have a sales team in place, prospects will only buy your product if they trust you. As Allan Himmelstein, president of Sales Coach AZ, notes: “I think most sales are lost because the rapport and trust were not well-established, not because of price or other excuses for not buying.” [...]
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What's Your Small-Business Brand Strategy?

Posted In MARKETING

Branding is about more than having an eye-catching logo. It’s about the promise you make to your customers to provide a product or service, to do so with consistency and quality, and to do a better job of it than your competitors. If you have a brand, you need a brand strategy. Here are some [...]
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7 Tips for Succeeding as a Family Business

Posted In EMPLOYEES

Nine out of 10 businesses in the United States are family-owned, according to the Small Business Administration. That’s an impressive statistic, considering all of the minefields associated with keeping things in the family. The hiring process may involve some degree of nepotism. Emotional concerns may obscure objective decision-making. Family squabbles may poison professional relationships. Here [...]
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The 10 Hardest Things About Running a Business

Posted In TRENDS

Ask any small business owner what the hardest aspects of running a company are, and you’ll likely get a wide range of answers. Some people aren't good at money matters, for example, while others don't know how to delegate. But just about every business owner has, at one time or another, experienced all of the challenges listed here. What are [...]
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