Laura McCamy

Laura McCamy is a freelance writer based in Oakland, California. She writes about small business, real estate, and development. An avid urban bike rider, she also loves to cover bicycling, urban planning, and the intersection of bicycles and business. Follow her on Twitter @lmcwords.

  • free marketing

    5 Free Marketing Strategies You Can Use Today

    by on October 24, 2014

    The phrase “marketing budget” may not be part of your vocabulary if you’re just starting out or running your business on a shoestring. A lack of advertising dollars doesn’t mean you have to sit alone in the (virtual) dark, hoping that customers will find…

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  • farmbox direct

    Produce Delivery Business Grows From a Mother’s Love

    by on October 23, 2014

    At age 27, Ashley Tyner was pregnant and living back at home with her mother after her marriage had fallen apart. “I ended up on government welfare and government insurance,” Tyner says of this low point in her life.

    The future entrepreneur didn’t let…

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  • bad credit

    5 Ways to Improve Damaged Business Credit

    by on October 16, 2014

    You may not be aware of it, but your business has its own credit score, one that’s distinct from your personal credit score. If you need to apply for a business loan or line of credit, bad business credit scores can lead to higher interest rates, increasing th…

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  • Glenda Barnhart and Clay Wagers

    Bike Shop Finds Opportunities in Up-and-Coming Neighborhoods

    by on October 16, 2014

    Most entrepreneurs want to see their small businesses grow, but expanding too quickly or in the wrong direction can be the death knell of an otherwise promising business. Glenda Barnhart and Clay Wagers (pictured), owners of Bay Area Bikes in Oakland, Californ…

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  • Money

    5 Financial Key Performance Indicators to Gauge Your Business’s Health

    by on October 9, 2014

    You may have a gut feeling that your business is humming along smoothly — and you might be spot on. But there is no substitute for concrete numbers when it comes to measuring your business’s financial health. That’s where financial KPIs — key performance…

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  • profits

    5 Tips for Optimizing Your Profit Margins

    by on October 6, 2014

    The best way to increase your income as a small-business owner is by fattening up your profit margins. Some of the steps that can help you improve your bottom line may seem scary — but they shouldn’t. Rather than clinging to the safety of a pricing or sales…

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  • Electronic commerce

    How Much Money Do You Need to Start a Business?

    by on October 2, 2014

    You can have the best business idea of the century, but your cash register probably won’t be doling out angel’s wings (to quote It’s a Wonderful Life) the day you open. Every new business should allow time to work out the kinks, learn from mistakes, and…

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  • new plant new business

    Ready to Start a Business? Here’s What It Will Cost

    by on September 29, 2014

    Data from the Small Business Administration (SBA) Office of Advocacy confirm what many small-business owners already know from personal experience: Most small businesses are started on a shoestring budget. Based on 2007 Census data, 70 percent of entrepreneur…

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