Michael Ansaldo

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    4 Social Media Tips for Solopreneurs

    by on January 26, 2015

    With its unprecedented reach and affordability, social media is an unmatchable marketing tool for solopreneurs. But it can also consume too much of your time if you don’t have a strategy. We’ve smoothed the learning curve a bit to help you get star…

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    4 Challenges Every Solopreneur Faces and How to Solve Them

    by on January 19, 2015

    Working for and by yourself has become synonymous with a “freedom lifestyle,” but the truth is solopreneurship has its share of challenges, many of which other small-business owners may never face. Here are four of the most common and how to meet t…

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    5 Things Any Small Business Can Be Grateful for This Holiday Season

    by on November 28, 2014

    ‘Tis the season to take stock of your blessings, but we understand if you can’t see past your holiday marketing campaign, year-end tax planning, and the fact you can’t remember when you last had a day off. Still, we’re sure you have a long li…

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    5 Time and Money Saving Tools for Solopreneurs

    by on November 26, 2014

    As a solopreneur, you juggle many roles — administrative assistant, accountant, project manager, marketer, and more — any one of which can rob you of time spent doing paid work. Fortunately, there’s a wealth of tools out there that can help you streamline th…

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    5 Apps that Streamline Small Business Communications

    by on November 7, 2014

    The technologies that connect us with our colleagues and clients often seem more determined to cripple communication than promote it. Managing these tools and the fire hose of information they bring into our work lives swallows time better spent on more import…

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    How to Transition from Spreadsheets to Accounting Software

    by on October 27, 2014

    Thanks to its presence on just about every business-class computer, Microsoft Excel has become the de facto tool for handling basic small-business accounting tasks. But while spreadsheets can be useful for a startup, they inevitably become cumbersome — and p…

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    Should I Move My Small Business to the Cloud?

    by on October 21, 2013

    Few things tie up a small-business owner’s time and money as much as technology does. The computers, software apps, networks, and other devices that your business relies on are often complex, expensive, and time-consuming to procure and maintain.

    These chal…

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    Tailoring Your Online Marketing Strategy to Mobile Users

    by on October 18, 2013

    Tailoring your online marketing strategy to mobile users is no longer optional. Mobile internet use is projected to overtake desktop internet use in the coming year, according to research company Gartner. That means you need to adapt your marketing efforts to…

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