Mary Jacobs

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    6 Steps for Building a Better Vision Board

    by on March 8, 2013

    Ready to take your business to the next level? Start by getting in touch with your inner kindergartner: Gather scissors, glue, paper, and a stack of magazines, and put together a vision board. This is a collage representing what you aim to achieve as an entrep…

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    5 Small-Business Tips for Taking on 2013

    by on December 25, 2012

    Have you mapped out a strategy for your business in 2013? If not, take a cue from Larah Ritchie: Turn the task into a party.

    Ritchie (pictured), a business adviser and e-learning designer based in Knoxville, Tenn., has made planning an annual ritual for the …

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    4 Mobile Apps for Better Brainstorming

    by on December 14, 2012

    Innovate or perish. In any fast-changing industry, idea generation isn’t a luxury; it’s a survival skill. Done right, brainstorming sessions help get concepts flowing and bring team members together for new projects.

    But what if you can’t get everyone i…

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    Give Thanks … and Build Your Business

    by on November 21, 2012

    Shortly after she moved to Newburyport, Mass., in 2009, Erica Holthausen got a haircut at a local salon. A week later, she received a thank-you note and two $10 gift certificates from the hairdresser at Shanti Salon — one for her and another for a friend.

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    Applying "The Laws of Subtraction"

    by on November 7, 2012

    As a small-business owner, you’re probably always thinking about what more you could do to improve your business, whether it’s adding new products, services, features, employees, or locations.

    But author Matthew E. May (pictured) urges you to think about …

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    6 Ways to Promote a 'Buy Local' Campaign

    by on October 16, 2012

    An active “buy local” campaign can boost your business and the regional economy. But to make it work, consumers need frequent and convincing reminders of the benefits of shopping locally, according to Jeff Milchen, co-founder of the American Independent Bu…

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    5 Ways to Take Advantage of the iPhone 5

    by on October 4, 2012

    As a small-business owner, if you haven’t developed a mobile strategy, now’s the time. Apple sold more than 5 million units of the iPhone 5 in its first three days on the market, and analyst firm J.P. Morgan expects Apple to sell some 168 million iPhones i…

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    How (and Why) to Take a Sabbatical

    by on October 3, 2012

    Did our headline make you laugh? Sabbaticals may be fine for professors in ivory towers, you think, but for small-business owners and their employees, taking extended time off is simply out of the question.

    Not so fast, says Elizabeth Pagano (pictured, with h…

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