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The Truth About Dogs in the Office

Posted In EMPLOYEES

Take Your Dog to Work Day occurs each June; however, some businesses operate dog-friendly offices and welcome these four-legged friends on a regular basis. “Happy employees work more productively,” explains Gary Cassera, owner of the South Jersey-based dog training and walking service Balanced Dogs. “It can make the people in your office get to know [...]
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For This Teenpreneur, Running a Jewelry Business is a "Snap"

Posted In BUSINESS PROFILES

Maddie Bradshaw came up with the idea for Snap Caps and M3 Girl Designs when she was 10 years old. Now 15, Maddie teamed up with her mom and 11-year-old sister Margot to turn her idea for cute, colorful bottle cap necklaces into a growing business that sells 50,000 units a month. She also wrote [...]
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5 Tips to Ensure Your Website Gets Found

Posted In MARKETING

"If you build it they will come" rarely applies to small business websites. That’s why we talked to Roger Mendoza, an Intuit web advisor, on strategies for getting found on Google and other search engines. Read on for Mendoza’s expert tips. Choose your domain carefully. The best domain name for your business might not be [...]
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How One Austin Designer Fashioned a Business Through Collaboration

Posted In LEADERSHIP PROFILES

In anticipation of South by Southwest, we caught up with Megan Summerville of Austin’s Sew Sister Lingerie. Summerville received a $30,000 “Love a Local Business” grant from Intuit last summer, enabling her to team up with several local designers and open Austin’s first fashion co-op. "Designer vignettes" are displayed in each room of the nearly [...]
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Eco Entrepreneur Makes Green Through Etsy

Posted In MARKETING

Since Etsy.com’s launch in 2005, the online marketplace has been helping connect crafters and indie entrepreneurs with like-minded consumers. The site also maintains an active Twitter presence (@Etsy). While Etsy embraces crafters and artists of all kinds, eco-friendly or upcycled items have proven particularly popular. “We’re obviously big fans of anything that’s eco-friendly,” says Adam [...]
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Wedding Dresses and Web Development: One Couple's Balancing Act

Posted In MARKETING

Starting a business with your significant other is challenging enough, but Brett Buchanan and Anne Kiel Buchanan did it while planning their wedding. As a jewelry-maker, Anne has sold custom rings and other items through online marketplaces like Etsy. Brett, a photojournalist, has experience photographing weddings. While on a road trip, they started brainstorming ways [...]
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