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What Your Small Business Needs to Know About Nexus

Posted In TAXES

If you’re doing business in states other than your home state, you probably have to pay taxes there as well.
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Pro Tips to Maximize Digital Marketing Results This Holiday Season

Posted In ONLINE ADVERTISING

You probably know how to ramp up your print advertising for the holidays, but how about digital marketing? We asked digital marketing experts around the country for their best pro tips for using digital advertising this holiday season. Here’s what they said. Use Digital Promotions to Collect Leads for Future Sales “Contests and promotions continue [...]
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16 Quick Tips for Boosting Sales on Black Friday

Posted In SALES

Looking for something to supercharge your Black Friday sales? We put together 16 ideas to get off to a strong start. 1. If you can't compete on price, offer extra service: Maybe you can’t afford to discount your prices as much as the big-box store down the road, but what if you offer to deliver [...]
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Digital Marketing Just Became More Small Business Friendly

Posted In MARKETING

Small-business owners are constantly looking for new ways to reach potential customers without wasting money on people who will likely never buy. Why dump a bunch of money into reaching men if you're primarily a women's cosmetics retailer, for example? Digital marketing allows you to more directly target your audience than print advertising does, though it’s [...]
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NRF: Expect a Big Holiday Sales Season

Posted In SMALL BUSINESS TRENDS & STATS

If you rely on the holiday season for a substantial portion of your annual revenue, the National Retail Federation has an early gift for you. According to data released by the industry group, it expects retail sales for all sectors, excluding autos, gas, and restaurants, to increase 4.1 percent to a total of $616.9 billion [...]
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9 of the Best New Business Apps of 2014

Posted In MOBILE & APPS

2014 has been a big year for business apps. Many received significant updates to take advantage of Apple’s iOS 8 and iPhone 6 launch, while others are new to the market. Now is the perfect time to take a look at what you’re currently using and try some of the handy new mobile business apps [...]
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Expert Advice on Selling Your Business

Posted In CASH FLOW

One of the best tools you have as a small-business owner is information. In that vein, do you know how to go about initiating the process of selling your business? We asked three experts to weigh in on how to prepare for and execute a sale. Tony Calvacca is a Certified Business Intermediary for New [...]
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Pro Tips for Better Facebook Advertising

Posted In SOCIAL MEDIA

As we reported in June, using Facebook as a means of free advertising is no longer a viable tactic. Marketers and business owners are begrudgingly embracing the fact that reaching their target market on Facebook now requires an advertising budget. We asked Facebook marketing experts to give us their expert tips on how to increasing your [...]
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