Business Planning Articles

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    4 Business Rules You Can Safely Break

    by on September 17, 2014

    When it comes to certain aspects of running a business, such as withholding employee taxes, it pays to follow the rules. In other areas, however, straying from standard practices might be a smart move.

    Here are four business rules you can break — and, in …

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  • Amy Amoroso

    How One Entrepreneur Is Empowering Youth

    by on September 8, 2014

    Amy Amoroso, jeweler and owner of AnoMalY by Amy in Evanston, Illinois, didn’t plan to teach young people how to run their own businesses. “A woman approached me about seven or eight years ago and said, ‘My daughter would really like to learn to make jewe…

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    SWOT Analysis: What Is It and How Does It Help Your Business?

    by on September 1, 2014

    Launching a new business venture is a major undertaking, and it’s vital that you do your research to make sure you’re prepared. When you’re sizing up the competition and developing a marketing plan, conducting a SWOT analysis is an effective way to identify po…

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    How to Determine Your Market Profitability

    by on June 25, 2014

    When it comes to market profitability, not all industries are created equal. According to Bloomberg’s Industry Leaderboard, while Apple commands the largest percentage of the computer hardware market, that market ranked No. 51 (of 60) in terms of profitabil…

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    How to Determine and Use Your Market Growth Rate

    by on June 25, 2014

    A business performs a market analysis to identify its customers along with their various needs and wants. A crucial aspect of a market analysis is finding the market growth rate, which refers to the rise in sales among your customer base over a given period …

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    How to Conduct Market Research With Surveys

    by on June 25, 2014

    When conducting market research, a great way to get quantitative analytics and hard data is through surveys. Surveys, whether given online or in person, can help you measure feelings and attitudes toward your products and assist with planning for the developm…

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    How to Evaluate Your Market Size

    by on June 25, 2014

    Whether you’re looking to launch a new business or expand your existing products and services, understanding market size is a crucial aspect of evaluating a company’s potential for future success. Market size refers to the number of potential buyers …

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    Strategies for Business Ideation and Brainstorming

    by on June 25, 2014

    Ideation, the process of coming up with business ideas and concepts, is critical to the success of your business; however, brainstorming is a bit of an art form. In a perfect world, a group of highly motivated people can sit down and bounce ideas off each othe…

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