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A Pop-Up Bakery With a Social Mission

Posted In BUSINESS PROFILES

Using a pop-up business model, the Depressed Cake Shop works to spread awareness of mental illnesses worldwide. Local bakers from London to Kuala Lumpur donate cookies and cakes — often frosted in somber tones — that sell for $3 to $5 each. The temporary shops operate out of art galleries or empty storefronts, preferably in [...]
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How a Duo Turned a Food Blog Into a Niche Retail Business

Posted In BUSINESS PROFILES

It all started seven years ago with a chance meeting on Thanksgiving in an Oakland, Calif., kitchen. Yoko Kumano, who lived in Tokyo at the time, and Kayoko Akabori, who lived in New York City, decided to start a food blog together. “I knew I wanted to upload something every day, but I didn’t want [...]
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Designing a Pop-Up Model for Small-Business Success

Posted In BUSINESS PROFILES

Creative entrepreneurs Sarah Filley and Alfonso Dominguez (pictured) had known each other for many years before the day in 2011 when they hatched the idea that would transform a California neighborhood and spark national interest. “We literally ran into each other one day,” says Filley, a sculptor who had done metal fabrication and design for film [...]
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BloomNation Aims to Change the Floral Industry by Empowering Small Businesses

Cut flowers account for an estimated $7 billion to $8 billion in annual sales by florists nationwide. Despite the wealth of opportunity that figure seemingly represents for budding businesses, entrepreneurs have to compete with behemoth online retailers like FTD, Teleflora, and 1-800-Flowers. Although these big companies often rely on small florists to fulfill customer orders, [...]
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The Essential Ingredient of Small-Business Exporting

Posted In BUSINESS PROFILES

Somewhere in Fiji, someone is devouring a meal made with Bone Suckin’ Sauce, a lip-smacking and award-winning product exported by Ford’s Gourmet Foods of Raleigh, N.C. When former real estate appraiser Phil Ford re-created his mother’s recipe for barbeque sauce nearly 30 years ago, he never dreamed that today it would be sold in the South [...]
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Futon Store Owner Buys Her Own Cotton Factory and Improves Bottom Line

Posted In BUSINESS PROFILES

“You have to absolutely love what you’re doing,” says entrepreneur Terri Treat. The owner of Cotton Cloud Futons in Portland, Ore., is so passionate about her business, she bought the Seattle factory that made the batting for its mattresses, futons, and other goods. Now Treat is a manufacturer as well as a retailer. “I’ve always [...]
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How Your Business Can Cash In on On-Time Delivery Guarantees

Posted In BUSINESS PROFILES

Jose Li picked up a few things during the roughly six years he ran FedEx’s e-commerce division. One thing was that, although shipping giants do a fine job overall, they don’t deliver when promised as often as many people may think. That got Li (pictured) to thinking: What if there was an easy way to [...]
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Meet the Big Winner of Intuit’s Small Business Big Game Program

Posted In BUSINESS PROFILES

While Monday-morning quarterbacks recap and analyze yesterday’s big game, one thing is certain: A California small business scored in the third quarter when its first major-league TV commercial aired, thanks to Intuit and millions of voters. As the grand-prize winner of the Intuit Small Business Big Game competition, the Bay Area-based toymaker GoldieBlox was featured in an all-expenses-paid, 30-second [...]
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