Business Profiles Articles
on December 23, 2013
After years of running her Suzuki violin studio in a forgiving manner, such as not insisting on payment for missed lessons, Emily Greene (pictured) decided to get tough.
Greene drafted a contract for students and their parents to sign at the beginning of the …Read » Views: 4,515
on December 20, 2013
It turns out good business ideas can grow on trees — or at least stem from them.
Feelgoodz founder Kyle Berner says he got his idea for a successful small business from a pair of flip-flops he picked off a tree-shaped display in a Bangkok market. The all-na…Read » Views: 4,780
on December 19, 2013
Zappos is renowned for its open corporate culture and stellar customer service. But following the online retailer’s lead — and building similar best practices into your small business — may be easier said than done.
So, why not seek assistance from Zapp…Read » Views: 4,379
on December 16, 2013
What are your plans for growing your business in the new year? When we posed this question in the past, you told us that you wanted to do things like expand your market reach, focus on getting more repeat customers, or introduce new products and services.
Tho…Read » Views: 4,583
on December 12, 2013
“I’m a trained revolutionary, in a sense,” says Mark Hatch, a Green Beret turned innovator and author of the recently published The Maker Movement Manifesto: Rules for Innovation in the New World of Crafters, Hackers, and Tinkerers.
As CEO of TechShop, …Read » Views: 4,689
on December 10, 2013
In 1999, Advertising Age published a list of the top ad campaigns of the 20th century. Although these pitches may seem like ancient history, their underlying strategies can be used by modern small-business owners to mount successful campaigns today. Here are f…Read » Views: 4,519
on December 10, 2013
When Justen Garrity (pictured) returned home in 2009, after serving five years in the U.S. Army, including assignments in Iraq and South Korea, he found himself unemployed in one of the worst job markets in decades. He quickly realized that he would have to…Read » Views: 4,358
on November 15, 2013
Thuy Nguyen and her husband, Shawn Connolly (both pictured), started San Francisco Skate Club in 2007 to nurture children’s creativity and confidence through skateboarding. The company’s summer and after-school programs encourage kids ages 8 to 13 to forge…Read » Views: 4,196