Marketing Articles

  • google-3-iStock_000016206240XSmall

    4 Smart Ways to Get a Better Google Ranking Today

    by on September 3, 2014

    Google has fine-tuned its algorithms many times over the years, making it a challenge for businesses that rely on web search referrals to keep up. The truth is, unless you play by Google’s rules, you won’t achieve a top spot in the search engine results whi…

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  • What have I done?! mistakes

    4 Social Media Mistakes Every Business Should Avoid

    by on September 3, 2014

    As far as your small business is concerned, social media can be a great force for good — attracting prospective customers, boosting sales, being part of the online conversation, and even helping you become a greener business. But when you commit certain rooki…

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  • pinterest logo

    Using the Latest Pinterest Tools to Generate Sales

    by on August 25, 2014

    Pinterest first appeared on the social media scene in 2010 as a place for users to curate or “pin” favorite images from the Internet. Users have embraced the concept and have already pinned more than 30 billion images. Pinterest is now positioning itself as mo…

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  • sharon moxie jean

    Founder of Online Kids’ Shop on How to Succeed in Resale

    by on August 22, 2014

    Sharon Schneider started the online children’s’ consignment shop Moxie Jean to create an alternative to the too-often dingy, time-consuming process of finding quality used togs for little ones.

    To win the busy, well-heeled customers underserved by the c…

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  • growth

    In the Trenches: Evolving With Our Clients

    by on August 13, 2014

    Our business here at Cranky Concierge continues to grow, and that brings all sorts of challenges with it. But we have to remember that our clients continue to grow as well. That creates challenges for them, and in some cases, we can help them tremendously.

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  • Bird holding a hashtag

    How to Use Hashtags on Twitter and Other Social Networks

    by on August 6, 2014

    Any business navigating the world of social media marketing needs to know how to use hashtags.

    What is a hashtag? On Twitter, a hashtag (denoted by the # symbol) turns any word or group of words that directly follow it into a searchable link. This allows us…

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  • cursor pointing at http www text in browser address bar

    Should You Buy a New Top-Level Domain Name for Your Business?

    by on August 6, 2014

    Now it’s easier than ever before to buy a branded URL for your business. With the Internet Corporation for Assigned Names and Numbers’ rollout of more than 1,400 themed domain extensions over the course of the year, you can now buy the website address of y…

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  • Business - People in office working as team

    In the Trenches: Communicating How We Work More Clearly

    by on August 6, 2014

    We just had our annual Cranky Concierge get together in June, and as always, it was a lively couple of days. We came up with a laundry list of things we want to do better, and one of the bigger themes was around better communicating how our business works.

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