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12 Ideas to Inspire Your Next Press Release

Posted In MARKETING

While some are quick to proclaim that the press release is dead, others argue it has simply evolved since the early days.
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Can a Marketing Video Benefit Your Business?

Posted In MARKETING

People are eight times more likely to watch a video than read an article
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How Solopreneurs Can Compete With Big Players

Posted In MARKETING

If you've ever lost a bid to a competing business that's larger than you, you know the frustration that many solopreneurs face.
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How to Create a Signature Speech in 7 Simple Steps

Posted In MARKETING

A signature speech positions you as an expert and allows you to market your products or services effectively. Learn how to create one in 7 simple steps.
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How to Create a Winning Guest Blogging Strategy

Posted In MARKETING

If you're looking to find new leads without digging deep into your pockets, consider guest blogging.
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Converged Business and the 4 Cs: Keys to Marketing in the Internet Age

Posted In MARKETING

Marketing guru John Jantsch, author of Duct Tape Marketing and The Referral Engine, advises integrating offline and online engagement...
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Why You Should Pay Attention to Referral Marketing

Posted In MARKETING

Referral marketing is an underappreciated means of reaching new customers and potentially increasing sales.
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How to Conduct Market Research for a New Business

Posted In MARKETING

Good market research is at the core of any successful business, but, unfortunately, many small-business owners are intimidated by the process
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