Social Media Articles
on May 22, 2013
Need another reason to use LinkedIn company pages to promote your business? Here you go: A recent LinkedIn study found that half of its members are more likely to purchase from a business that they engage with on the site.
Company pages offer a wealth of free…Read » Views: 1,169
on May 20, 2013
Jeff Korhan (pictured) is on his third career — as a marketing speaker, trainer, and coach — after working for a petroleum company, then launching a small business (a landscape-services company) in 1988 and selling it 20 years later. Coaching small-busines…Read » Views: 1,123
on May 3, 2013
The benefits of using social media for business get touted a lot, but the risks associated with doing so are mentioned far less often. This is unfortunate, because the casual nature of the social web and the permanence of the internet can be a recipe for disas…Read » Views: 54
on May 2, 2013
LinkedIn has a reputation for being the social network where professionals strategize their next career moves. But the site is also a fantastic tool for establishing and growing a business.
Want to leverage LinkedIn for your enterprise? Here’s how to get st…Read » Views: 1,052
on April 30, 2013
Someone, somewhere is talking about your business behind your back. Fortunately, you can sit in on many of the conversations — at least the ones occurring on social media sites.
Here’s how to stay abreast of what customers are saying about your company on…Read » Views: 1,491
on April 1, 2013
Did anybody think social media companies would make their user base available free of charge forever? Facebook now has more than 1 billion monthly users, some 618 million daily users, and 680 million mobile users. Although the company was once widely criticize…Read » Views: 4,326
on March 21, 2013
Social media marketing is largely an all-or-nothing endeavor. To make it work for your business, you have to post frequently and use various platforms. Facebook, Twitter, LinkedIn, Pinterest, and Google+ all present opportunities.
Of course, posting regularly…Read » Views: 2,176
on March 14, 2013
Do you use Twitter, Facebook, Pinterest, or other websites to stay in touch with your customers? If so, it’s more important than ever that you integrate social media capabilities into your CRM efforts. The emerging practice of social customer relationship m…Read » Views: 1,091