Social Media Articles
on December 28, 2012
With Google’s recent algorithm updates and Facebook’s integration with Bing, social networks have become a critical component of every company’s search placements. Despite this, and the staggering amount of time people spend using social media, many smal…Read » Views: 1,088
on November 16, 2012
Has your business Facebook page become neglected? Is your company’s Twitter account sitting dormant, unable to surpass the triple-digit mark in followers? Do you have just three lonely photos on Pinterest?
Letting your social-media business accounts languis…Read » Views: 1,073
on November 15, 2012
Cyber Monday can be as much of a boon to online merchants as Black Friday is to traditional ones. Small businesses that sell goods and services via the web can boost their sales and exposure by creating a campaign in time for Nov. 26 (the Monday after Thanksgi…Read » Views: 1,092
on November 12, 2012
With less than two months on Facebook, toy company CharlieDog and Friends is typically selling $500 to $1,000 in product per day — the bulk of its online sales — thanks to traffic on the social media site. These are significant numbers for the year-old sta…Read » Views: 1,419
on October 30, 2012
“Online reputation management is key to any business, small or large,” says Zach Hoffman (pictured), founder and CEO of Exults, an online marketing company.
Truer words were never spoken. A negative review can cause potential customers to do business with…Read » Views: 2,309
on October 19, 2012
In the ever-changing world of online business, entrepreneurs are constantly bombarded with statistics and recommendations about what they need to do in order to survive. The sheer volume of information makes it difficult to comprehend, much less put into actio…Read » Views: 819
on October 9, 2012
You’ve probably joked that to get your smartphone/printer/Facebook page to work right, you need a teenager’s help. But seriously, hiring one might be a smart business move.
Teenagers, having essentially grown up with social media, are incredibly tech-savv…Read » Views: 1,621
on October 9, 2012
You’ve developed a social media strategy, built a fan base for your company’s Facebook page, and promoted your online presence in your marketing materials, too. So, how do you motivate people to share more of your Facebook activity?
Here are five simple w…Read » Views: 1,837