More in Social Media
With its unprecedented reach and affordability, social media is an unmatchable marketing tool for solopreneurs.
The average American spends about three hours a day on social media, and business owners spend 50 percent more time than that managing their social profiles.
While it can be a wonderful marketing tool, social media can also be a time suck if you let it.
There are hundreds of LinkedIn groups out there. Finding a few in your niche and becoming an active participant can help potential customers find you.
We know it's important to have a presence on social media, but few know how to leverage that presence to drive revenue. Here are 5 ways to do just that.
Social media can be a double-edged sword for businesses. Intelligently it can help you engage with customers on a level that other marketing tactics can't match
As far as your small business is concerned, social media can be a great force for good -- attracting prospective customers, boosting sales, being part of the online conversation, and even helping you become a greener business. But when you commit certain rookie mistakes, you risk undoing all of your hard-earned social media achievements. Here [...]
Ever wondered what Facebook can do for you? A new survey has found that potential customers are more likely to go to your Facebook business page than other social media channels to learn more about your products and services. Some 62 percent of those queried selected Facebook as the “most useful” social site to search for customer reviews, special [...]