Social Media Articles

  • understanding-pinterest-large

    Understanding Pinterest for Business

    by on July 17, 2014

    In just a few short years, Pinterest has become the latest major social media player for consumers and businesses alike. As a visual tool, there is no doubt that Pinterest has changed the social media landscape and is now helping businesses by generating mo…

    Read » Views: 1,101
  • 2014_7_14-small-AM-7_Ways_to_Grow_Your_Business_Using_Facebook

    7 Ways to Grow Your Business Using Facebook

    by on June 25, 2014

    It’s quite possible you already have a Facebook page and feel it’s serving your company well. However, many small business owners aren’t leveraging their Facebook page as well as they could to grow their business.
    As with most social media, best prac…

    Read » Views: 1,507
  • Facebook-icon.png

    Free Marketing on Facebook Is Dead. What Now?

    by on June 12, 2014

    If you’re not paying for Facebook advertising, all that work you put into building a Facebook fan base on your company page is most likely not reaping the returns it once did.

    In 2012, Facebook said in a blog post that about 16 percent of a business’s f…

    Read » Views: 1,826
  • iStock_000002688932Small-300x208.jpg

    Social Media: Keeping Up With the Competition

    by on April 21, 2014

    You want to keep tabs on your competitors’ social media activity, but staying on top of your own online initiatives and overall presence is already a time-consuming chore. How can you possibly manage to do both? By using an inexpensive tracking tool like Men…

    Read » Views: 1,493
  • buffer-300x340.png

    Simplify Your Social Media Efforts With Buffer

    by on April 17, 2014

    If you truly want to influence people and establish yourself as an expert in your field, your social media presence needs to go beyond Twitter and Facebook. But maintaining multiple accounts across networks can be a time-consuming endeavor.

    Content curation …

    Read » Views: 1,593
  • iStock_000023346718XSmall-300x199.jpg

    Building a Successful Social Media Campaign

    by on April 15, 2014

    As an entrepreneur, you know all about the power of social media: It can help you build your brand, promote your business, and connect with customers. But before you write your next post or tweet, consider whether your current strategies are making efficient u…

    Read » Views: 2,367
  • Facebook-icon.pngHot

    Facebook Reaches Out to Small-Business Owners

    by on April 14, 2014

    Eighteen entrepreneurs from 12 businesses make up the council, which is designed to be a give-and-take between the world’s largest social media network and representatives of the millions of business owners who actively use it to reach customers.

    “It is…

    Read » Views: 1,540
  • Melonie-Dodaro-300x401.png

    Melonie Dodaro on Using LinkedIn as a Lead Generation Tool

    by on April 10, 2014

    As founder and CEO of the marketing firm Top Dog Social Media, Melonie Dodaro has her finger on the pulse of everything social. But LinkedIn is where she really shines. Her book, The LinkedIn Code: Unlock The Largest Online Business Social Network to Get Le…

    Read » Views: 1,184
Advertisement