Social Media Articles

  • 2014_7_14-small-AM-What_is_Content_Marketing

    What Is Content Marketing?

    by on July 19, 2014

    These days, having a website isn’t enough. Online collaboration, content sharing and content generation have proved essential for generating customer attention and increasing brand awareness. Content marketing is considered an inbound marketing tactic bec…

    Read » Views: 4,483
  • 2014_7_8-small-AM-Should_I_Advertise_On_Facebook

    Should I Advertise on Facebook?

    by on July 17, 2014

    As Facebook has grown from a college message board to a social media powerhouse, it has also become an equally impressive advertising medium, boasting over 800 million average monthly users as of March 2014. Unlike more traditional forms of media and even co…

    Read » Views: 5,068
  • Perfect-Tweet-large

    Composing the Perfect Tweet

    by on July 17, 2014

    Twitter has become as important a marketing and advertising tool as any other form of social media. Some brands use it wisely, like Oreo during last year’s Super Bowl blackout, and some use it unwisely, like Arby’s on Martin Luther King Jr. Day (read o…

    Read » Views: 13,010
  • How-to-Engage-Customers-Through-Your-Yelp-Profile-large

    How to Engage Customers Through Your Yelp Profile

    by on July 17, 2014

    With 100 million unique visitors checking out Yelp, the online business review guide is increasingly being used by companies to spread the word out on their businesses. Yelp is more than just a local directory and information provider. It is a place for cust…

    Read » Views: 4,658
  • Integrating-Social-Feeds-large

    Integrating Social Feeds and Widgets into Your Website

    by on July 17, 2014

    It is more important than ever for businesses to stay connected to their consumers. The prevalence of social media has enabled small businesses and large corporations alike to generate multiple touch points among their consumer bases, allowing for a consta…

    Read » Views: 5,035
  • 7-social-media-large

    Top 7 Social Media Management Tools

    by on July 17, 2014

    Most businesses are aware of the impact social media can have upon their image and often try to integrate these tools and networks into their marketing campaigns. The benefits of social networking are tremendous; however, with the growing number of socia…

    Read » Views: 4,523
  • understanding-pinterest-large

    Understanding Pinterest for Business

    by on July 17, 2014

    In just a few short years, Pinterest has become the latest major social media player for consumers and businesses alike. As a visual tool, there is no doubt that Pinterest has changed the social media landscape and is now helping businesses by generating mo…

    Read » Views: 4,091
  • 2014_7_14-small-AM-7_Ways_to_Grow_Your_Business_Using_Facebook

    7 Ways to Grow Your Business Using Facebook

    by on June 25, 2014

    It’s quite possible you already have a Facebook page and feel it’s serving your company well. However, many small business owners aren’t leveraging their Facebook page as well as they could to grow their business.
    As with most social media, best prac…

    Read » Views: 4,821