Crowd Power: What Is Crowdfunding? [INFOGRAPHIC]

by Monica Appelbe on October 6, 2011

Since its inception as a way to expose new lines of credits outside of traditional bank loans, microfinance has evolved with the ages. Seeded by the Grameen Bank, industry trailblazers like Kiva and Prosper applied the concept of microlending to the Internet, spawning people-to-people lending. The newest breed of microfinance — crowdfunding — is fast growing in popularity. In this infographic, we take a closer look at how crowdfunding works and how viable it is. Click the infographic for an enlarged view.

Infographic by Column Five.

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