The Week in Small Business – 03.26.11

by Kevin Casey on March 26, 2011
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Geithner Says Small Biz Needs More Cash to Compete

U.S. Treasury Secretary Timothy Geithner said that small businesses need increased funding access to be successful. In his remarks at the Access to Capital conference this week, Geithner said that the government’s recent tax incentives and lending programs for entrepreneurs have helped. “But it’s still a tough financing environment out there for small companies, and we want to draw more attention today to the challenges facing startups and high-growth companies,” he said.

Three Tactics for Advertising Your Business on YouTube

YouTube’s usage stats are staggering: Nearly a day-and-a-half’s worth of video is uploaded every minute, and last year the site hit 700 billion playbacks since its initial launch. Practical Ecommerce examines three ways that small businesses can advertise on the site. It’s worth delving into those audience stats, though, to see if YouTube is a good fit. If you only do business in U.S., for example, it’s worth noting that 70 percent of YouTube’s traffic comes from outside of the country.

Insuring Your Business Against Disaster

With the ongoing tragedy in Japan still very much on the world’s minds, Fox Business takes a look at whether small businesses should carry disaster coverage along with their other insurance policies. An exec with the Insurance Information Institute tells the news outlet that one in four businesses that shut down as a result of a disaster never reopen.

How to Organize a Home Office

The Houston Chronicle lays out seven steps to setting up a home office. While it might be an especially good read for those just starting a business, veteran entrepreneurs could do well to take a refresher course — especially if your home office has descended into cluttered chaos.

SCORE Launches Technology Education Site

Non-profit group SCORE this week launched E-Business Now, a site for business owners and entrepreneurs looking for a helping hand to guide them through the technology maze. The site offers on-demand online workshops covering a variety of tech topics, including e-commerce, search engine optimization, security, and hardware. It also offers to connect businesses with a SCORE technology mentor.

Documentary Shows Stories of Poor Female Entrepreneurs

The documentary To Catch a Dollar follows the stories of several women hoping to escape poverty after starting a business with microloans from Grameen America. The Huffington Post takes a look at some of the film’s stories, while noting the controversy that sometimes surrounds microcredit. For instance, Bangladesh has called for the ouster of Grameen’s founder Muhammad Yunus, who won the Nobel Peace Prize in 2006. The movie debuts on March 31.

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