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Kat Boogaard

Kat Boogaard

Kat Boogaard is a freelance writer specialising in career, self-development and entrepreneurship topics. Her work has been published by outlets including Forbes, Fast Company, Business Insider, TIME, Inc., Mashable and The Muse

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Digital marketing for small businesses: how to market online

Your current and prospective customers are looking for you online. Can they find you? Many small business owners have yet to stake their claim in digital marketing by creating a website, marketing themselves on social media or leveraging online marketing channels. Nearly half of those who plan to start a business in the next year […]

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How to choose the right name for your small business

Your current and prospective customers are looking for you online. Can they find you? Many small business owners have yet to stake their claim in digital marketing by creating a website, marketing themselves on social media or leveraging online marketing channels. Nearly half of those who plan to start a business in the next year […]

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What is a value proposition and how do you write one?

Your current and prospective customers are looking for you online. Can they find you? Many small business owners have yet to stake their claim in digital marketing by creating a website, marketing themselves on social media or leveraging online marketing channels. Nearly half of those who plan to start a business in the next year […]

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Sales forecasting: what it is and how to create accurate sales forecasts

Your current and prospective customers are looking for you online. Can they find you? Many small business owners have yet to stake their claim in digital marketing by creating a website, marketing themselves on social media or leveraging online marketing channels. Nearly half of those who plan to start a business in the next year […]

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How to accept credit card payments: a guide to credit card processing

Your current and prospective customers are looking for you online. Can they find you? Many small business owners have yet to stake their claim in digital marketing by creating a website, marketing themselves on social media or leveraging online marketing channels. Nearly half of those who plan to start a business in the next year […]

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Is it time to open a physical location? Six things to keep in mind

Your current and prospective customers are looking for you online. Can they find you? Many small business owners have yet to stake their claim in digital marketing by creating a website, marketing themselves on social media or leveraging online marketing channels. Nearly half of those who plan to start a business in the next year […]

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Building your brand: how to choose fonts and colours for your business

Your current and prospective customers are looking for you online. Can they find you? Many small business owners have yet to stake their claim in digital marketing by creating a website, marketing themselves on social media or leveraging online marketing channels. Nearly half of those who plan to start a business in the next year […]

Read more
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Five steps to create and launch your small business website

Your current and prospective customers are looking for you online. Can they find you? Many small business owners have yet to stake their claim in digital marketing by creating a website, marketing themselves on social media or leveraging online marketing channels. Nearly half of those who plan to start a business in the next year […]

Read more