Lois Leonard

Lois Leonard

Lois Leonard is a freelance content strategist with experience in B2B blogging, search engine optimization, and digital marketing. Her articles on the subject of small business, entrepreneurship, and startups have appeared in various national publications. Leonard holds a bachelor's degree in business.

business

Where Do Canadians Shop: Surprising Findings About the Retail Industry

Find out where Canadians shop. E-commerce continues to make in roads, but a recent Statistics Canada study shows that many Canadians enjoy shopping at the mall. Top-tier malls perform the best, but new retailers don't need to rent space at the mall just yet. Keeping an eye on industry trends is the key to success.

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business

What Is Fintech?

Find out what fintech is all about. Canada is home to some of the leading fintech companies including Shopify and Mogo Finance Technology. Fintech includes software, apps, and other types of technology, such as cryptocurrency and blockchain. The goal of fintech is to disrupt the financial services industry.

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self-employed

Are You a Personal Chef in the Making?

Learn the ins and outs of being a personal chef that makes meals for clients. Discover there difference between a personal chef and caterer, and find out what training is needed. Get to know the benefits of joining a professional association, and explore what a personal chef does on a day-to-day basis.

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managing-people

How to Write a Reference for a Fired Employee

Handle reference requests from fired employees with care. You want to help the fired employee get a new job, but beware about referring those fired for cause to other employers.

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business

Staying Productive at 40,000 Feet: How to Work While Travelling

Avalanches of packages arriving on shoppers’ doorsteps, or so it seems, might have you wondering if it’s worth it to have a physical store. If you’re planning on launching a retail business — or if you currently run an online-only store — you should know about a recent Statistics Canada study that’s raising eyebrows across […]

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growing-business

How to Find a Rental Space for Your Startup Business on a Tight Budget

Avalanches of packages arriving on shoppers’ doorsteps, or so it seems, might have you wondering if it’s worth it to have a physical store. If you’re planning on launching a retail business — or if you currently run an online-only store — you should know about a recent Statistics Canada study that’s raising eyebrows across […]

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funding-financing

Small Business Terms: Hard Money Loans

Avalanches of packages arriving on shoppers’ doorsteps, or so it seems, might have you wondering if it’s worth it to have a physical store. If you’re planning on launching a retail business — or if you currently run an online-only store — you should know about a recent Statistics Canada study that’s raising eyebrows across […]

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time-tracking

In the Zone: Getting on Task and Staying There

Learn ways to stay focused on your work. Create a to-do list, prioritize your tasks, and schedule when you communicate with others to stay on task.

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