Have you heard of search engine optimization (SEO)? If you’ve optimized your online presence for SEO, that’s great. But now you have to take the next step to create content for voice engine optimization (VEO). Yes, voice search is now a viable method of online research, and it’s only going to get better as time passes.
Voice search is a technology based on voice recognition. It allows users to search online for anything they want by talking into a device rather than typing any text. The technology became widely available through smartphones, but other devices exist that have the capability. Major players in voice search are Amazon’s Alexa, Apple’s Siri, and Microsoft’s Cortana. Essentially, these three voice search engines are artificial intelligence-based software, but they almost seem like real human virtual assistants due to how realistic they sound and how smart they seem to be.
The applications of voice search engines don’t just include the ability to make regular search engine queries, like you do on Google or some other web-based search engine. You can use your voice to clarify specific requests or add language nuances as you do in a typical human conversation, request very specific information, such as a stock quote, or launch programs or applications. You can also use the voice search engines to search audio or video files for specific content. And while the technology is relatively new, with each search done by every person daily, the software gets smarter and more intuitive.
Voice search is an evolving way to use the internet and many different types of devices to find information and perform tasks. Initially, your content should probably be simple and direct as these voice search platforms evolve, but in the future, a large amount of customization is likely possible.