2016-12-08 00:00:00 Crowdsourcing English Learn a handful of tips on creating effective videos for crowdfunding campaigns for a business idea. https://d1bkf7psx818ah.cloudfront.net/wp-content/uploads/2017/03/08214705/Artist-Setting-Crowdfunding-Video-Financing.jpg Create Effective Crowdfunding Videos

Create Effective Crowdfunding Videos

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Crowdfunding sites, such as Kickstarter and Indiegogo, offer platforms where you can raise money for your small business through video. Some key things to consider when creating an effective campaign video are:

  • Quality counts: Successful campaigns don’t skimp on audio, video or editing quality.
  • Practice: Don’t wing it. Make sure to script the video and shoot multiple times.
  • Briefly mention rewards: Don’t spend the entire video summarizing every reward you have. The main content of the video should be your product demonstration.
  • Keep it short: Only a few minutes are necessary. Keep your video short and simple to maintain the viewers’ attention.
  • Ask: You are there to raise money. Don’t forget to ask the user to help you fund your campaign.

References & Resources

Information may be abridged and therefore incomplete. This document/information does not constitute, and should not be considered a substitute for, legal or financial advice. Each financial situation is different, the advice provided is intended to be general. Please contact your financial or legal advisors for information specific to your situation.

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