If you’re a real estate agent, what don’t you do? Let’s face it, you do it all… Sales. Marketing. Not to mention the day-to-day administrative tasks. Are you ready for a helping hand? Hiring a real estate assistant can ease your workload, allowing you to focus more on your clients, listings, sales, and marketing.
Are You Ready for an Assistant?
Hiring a small business assistant increases your operating expenses, but it can earn you bigger profits over time. Do you really want to spend all that time on administrative tasks that can easily be handled by an assistant? How much business might you be free to generate if you weren’t bogged down with paperwork, phone calls, and other admin tasks.
If you’re not sure if you’re ready for an assistant, spend a week tracking your time. Document all the tasks you do each day and how much time each one takes. If you’re working non-stop and find yourself spending a huge amount of time on paperwork, it may be time to hire an assistant.
How Can You Attract the Best Candidates?
You’re already spread thin with your real estate workload, so keep your hiring process focused. Decide on the type of assistant you want. What skills and basic responsibilities should the position entail? With this information, you can write a keyword-rich job description with specific information to help attract candidates who fit your ideal profile. You can also find candidates through your personal and professional network and by posting the position on your social media profiles.
An alternative to hiring a traditional assistant is to use a virtual assistant to handle some tasks. Virtual assistants are usually more affordable than traditional employees, and they work remotely, so you don’t have to provide office space. Agencies who screen candidates can help you find a virtual assistant with a real estate background.
What Should You Pay an Assistant?
Research average salaries in your area when deciding on the pay for the position, and take your assistant’s experience into consideration. Estimating the return on investment can also help you determine how much the assistant should receive. Some agents opt for a listing assistant or general assistant who has real estate license. The obvious advantage is having someone who knows the business already and can handle many tasks without additional training. You can expect to pay significantly more for an assistant who has a real estate background.
If budget is a concern, consider hiring someone without real estate experience or using a virtual assistant. Another way to save on the cost of an assistant is by sharing the employee. You might partner with another real estate agent who also needs an assistant. The assistant splits time between the two agents, who both share the cost of the salary and benefits. Part-time employment is also an option if you’re trying to keep the costs of hiring an assistant low.
What Can You Ask Your Assistant to Do?
Specific job duties for a real estate assistant vary depending on your needs and how much experience the person has. If you hire a general assistant with no background in the field, start with tasks such as answering the phone, compiling paperwork, greeting clients, and running the office. With experience in real estate, your assistant can help with listings, handle some marketing, work on prospecting, and do other client-related tasks. Consider which tasks take most of your time, and decide which you don’t have time to handle personally. Train your assistant to take on those tasks to free up your time.
Hiring a real estate assistant takes some time and research, but the investment pays off when you have more time to generate business. Search for an assistant with the skills that fit your needs to help your business grow.