When you're growing a business, the answer is almost always "yes." Seize any opportunity to attract new customers, clients, or potential partners - and keep your current ones happy and referral-ready. Offer your products or services for free if possible, either as a marketing strategy or as a favor to a well-connect friend. The customer is always right...right?
We've spoken before about having to fire a client. Has there been another time when you've had to say "no" in business? What prompted you to make that decision, and do you still feel that you made the right one?
