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Absolutely, sometimes the simple questions are the most difficult to answer. Often, we pose our strengths and weaknesses in relation to the context -- who is asking and why they want to know.
I am sure the experience you possess and perspective you bring to the table are in and of themselves unique and therefore valuable. The breadth of experience you described I am sure has allowed you to see accounting as an end-to-end process and thus consultations as more than a transaction. If I were to hire a consultant, I'd want someone who has both public and private sector experience who can give me advice on the how and why behind accounting.
From conversations I've had with @ParkwayInc, generating word-of-mouth leads in the digital age comes from content creation - - people see you demonstrating your knowledge in digital spaces and eventually reach out once they're convinced you're the right fit for their business.