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Join nowThis is incredibly important. When we ask someone who their ideal client is, you can tell within the first 10 seconds if they have a defined niche or not. We've all been there. It's hard to define a nich because you feel like you are throwing potential business away. The amazing thing is there is so much business available. And when you become "busy" you will be glad you were able to define your niche and say no. Well written article!