For many businesses, the holiday shopping season is the busiest time of year. Foot traffic is heavy, lines are long, processing volume is up, inventory is maxed out, and tensions are high among both customers and staff. This high-stress period can really bring any inefficiencies and frustrations with your technology and services to light. With the holidays behind us and business returning to normal, now is a good time to reflect on your payment processing service and reevaluate whether it’s effectively meeting your business needs.
When evaluating a payment processing service, it can be helpful to focus on four main categories: reliability, customer service, payment security and promotional tools. Was your payment processor naughty or nice this holiday season? Let’s answer that by asking the right questions.