What started out as a simple working fix- the ability to report bugs was transformed into a product that developers and businesses could use globally when creating an app or program. BugClipper is designed to make reporting bugs very simple, smarter and more efficient. This allows programmers to reduce miscommunication and spend time on actually fixing issues. The venture is founded by Puneet Sharma, we chat with him. An excerpt from the interview:
- What made you start your venture?
In our earlier project, we were working with a remote team based in Bangalore. With remote teams, comes a lot of communication. We had very quick release cycles, where they’d build functionalities and our team in Mumbai would test and approve. As a matter of fact, every software application you write will have bugs. Our teams would test and report issues, half the time, developers were not able to reproduce the issues on their side and most of our time was spent in writing detailed bug reports and sending the entire story, so they can understand it clearly and fix them quick. But then, we had calls, Skype calls, remote sessions to show them the exact problem we were facing. This was very painful and time consuming. We realised this is something most of the teams face. We then decided to solve this pain and started a weekend project. Within few weekends, we had two buttons, one for screen recording and one for screenshots – our problem was solved! We didn’t think of it as a product or system and we moved on. Being actively connected in the developer and startup community I shared our utility with fellow entrepreneurs and in know time it reached to 200 people. That is when we realised the pain is felt by every one and this is a good problem to solve. We then started working on it from scratch and built it like an entire application, this time it was a product and we called it Bugclipper. That’s how we got started
- What has been the key to your business’s success?
I wouldn’t call it a success yet. There is a long way to go. I think what has worked for us is that solved a genuine problem that is faced on the development floor of any company. The idea itself came from our own problem. Other developers & testers also connect to it very quickly. We’ve been building Bugclipper with continuous feedback from our users and that has kept us on track. Instead of assuming and discovering new features, we’ve been busy monitoring the pain areas that developers have, pain areas that we can cater to and it helped us in delivering a really good product.
- What are the major challenges in your line of business and how did/do you overcome them?
One of the biggest challenge has been selling it to the developers. Our offering is for the developers and this is one breed tough to sell to. I mean, developers love programming challenges, when offered a convenient solution – that too paid, they take it as a challenge. They think they can build everything. I am a developer myself, until I became a founder and understood the business aspect of everything, I had been doing the same. We are seeing some good conversions lately, with change in pricing plans. Earlier we worked on a freemium SaaS model with a full feature free plan, but now, we have changed to free trial model and we are seeing good conversions.
- Do you have a mentor who guides/advices you on matters of the business?
Yes, I have mentors that I look up to. I bug them a lot and they’ve been very important in my journey. From product to raising capital to reaching out ideas and connections – I just go out and ask what is required. And my mentors have been very helpful in listening to me and guiding the right way.
- Have you benefitted from the use of any specific technology for your regular operations?
Nothing very specific. We’ve a product that is for all platforms iOS, Android and Web and it comes with a web based dashboard and bug tracker. We do make use of various technologies. There is one thing that benefits us is – every time when Apple or Google releases a new version of their OS or new form factor or new devices, developers get back to checking compatibility and most of the apps are tested for the new release.
- What strategy do you follow for Customer Satisfaction & Expansion?
Response time. We’ve been very active in responding to bugs, customer queries or any kind of support. We’ve support all our users with the best response time, irrespective of their pricing plan. This has given us an edge and built confidence among our users.
- What, according to you, are the top 3 skills needed to be a successful entrepreneur?