Use Group/Ungroup Actions

Marketing automation flow actions perform marketing or organizational tasks in your flow. Use group/ungroup actions in your flow to automate how you organize your contacts. We’ll automatically add or remove your contacts from an existing audience group when they reach this action in your flow.

In this article, you'll learn how to add group/ungroup actions to your automation flow.

Before you start

Here are some things to know before you begin this process.

• To learn more about automation flows, how they work, and what you can do with your plan, check out About Marketing Automation Flows.
• To learn more about audience groups in Mailchimp, check out Getting Started with Groups.
• Our flow templates use default triggers, along with default rules and actions. To learn more, check out Use Automation Flow Templates.

Add a group/ungroup action

To add a group/ungroup action to an automation flow, follow these steps.

1. Click and drag the Group/Ungroup action into your flow from the side panel. Or, use the plus icon (+), then select the Group/Ungroup action.
2. In the Group/Ungroup pop-up, click the Group drop-down and choose the group you want to work with.
3. Click the Action drop-down to choose to Add or Remove the contact from the group.
4. Click Save.

Well done! Repeat these steps to add additional group/ungroup actions in your flow as needed.