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SashaMC
Moderator

Marketing your Business on a Tight Budget

In these changing environments, there are a lot of readjustments being made for businesses to save money. Nonetheless, there are ways to market your business on a tight budget. After discovering this article, I found it beneficial for small business owners to market their business in the best way possible strategically.

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Although ChatAttack suggests a lot of ways, there are a few that stood out the most to me.

 

1. Make Sure Your Website Delivers Great Experience
There are always ways for improvement, especially when trying to make your website more appealing. Do the information you portray and the user-friendly ability improve the chances of new leads? This is a question that you should consider.

 

2. Build a Strong Social Media Presence
We can all say that technology has advanced over the past decade. This has opened the market for advertising your business freely. By creating profiles on platforms such as Facebook Linkin and so on, your business can be found by a simple search. Having just a business profile is just the tip of the iceberg, continually updating your content, posting useful information adds more interaction and value with your customers.

 

3. Creating Appealing Videos
As we can see with the latest trends like Tik Tok, Snapchat, and so forth, a lot of companies are using these social media platforms to create brand awareness. For small businesses creating exciting videos that are relatable would grab the attention of more users.

 

4. Start Building Your Email List from Day One
Studies have shown that email marketing as proven to be effective in targeting and informing users at little to no cost for companies. These past years, about 73 percent of millennials prefer to receive email from businesses. Practices such as creating an incentive for when customers sign up for email notifications or sending newsletters about your firm can help increase your email list.

 

What are your thoughts on these marketing strategies? Do you currently practice any one of these in your business? Please share your experiences with the Community, and I hope you enjoy the rest of your day.

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