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Re: When someone asks, “do you want to scale your business?,” what does that mean to you?

@ElaineTay-TGW wrote:

Definitely longevity and depth. It's important to me that the branches of my business support the core message of my brand. Not to mention profitability, that's always good.


Hey @ElaineTay-TGW - so smart! Would love to hear more about how and where you chose to expand, or branch off. What led you in a new direction, and how did you ensure that it was all in service of your core business?