I’m constantly looking out for how I can gain an edge in my business, and recently I’ve been noticing how technology is changing the landscape of accounting. The digital age is upon us, and moving forward with cloud accounting has helped my company to stay ahead of the game. It has enabled us to not only serve our clients better, but to gain more clients as well. Here’s how.
Less data entry work allows me to focus on developing my business
The efficiency of cloud accounting has helped me scale up my business. It has allowed me to reduce the time I spent on tedious, mundane data entry work by as much as 50%. This means I have more time to focus on other aspects of developing my business – such as marketing and client servicing. My clients can now enjoy a premium advisory service from my company, and I’m able to gain more clients as well. It’s a win-win situation.
Expanding our network and reach
Previously, I’ve always been cautious in providing my services to small businesses that were located further away geographically, due to distance. However, having embraced the cloud, I can now confidently render my services to these businesses easily, regardless of how far their location are. This has allowed me to reach and attend to a whole new range of clientele.
Positioning myself as leader in cloud accounting
Being one of the first firms in Malaysia to move my business online has opened the door for me to act as an advisor for fellow accounting firms in the industry which are looking to make the same move. Having had the courage to make that move, I’m able to share my knowledge and experience with others. It heartens me to be able to help others in my industry, especially so in the conservative and traditional climate of Malaysian business owners, where keeping data in the cloud is still viewed with skepticism.
The change is coming
As I learnt recently at the QuickBooks Connect conference in San Jose, California, our peers in United States, Australia and the United Kingdom are already ahead of us – cloud accounting is now part and parcel of business operations there. Malaysian businesses are slowly getting on-board – I’m seeing an upward trend in businesses embracing cloud technology here.
Malaysian accounting firms need to keep up with these changes. Change is a constant; we need to be part of the change to stay ahead of the game.