A graduate of the Master of Professional Writing program at USC, April Maguire has served as a writer, editor and content manager. Currently, she works as a full-time freelance writer based in Los Angeles.

online-store-and-retail

How to Recover Abandoned Shopping Carts

Shopping cart abandonment occurs when online shoppers add items to their carts, but leave instead of submitting payment information and making a purchase. According to a recent study, the average rate of shopping cart abandonment is a whopping 67.9%, which translates into thousands of lost revenue for online retailers. While retailers may assume that prospective buyers simply change their minds […]

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taxes

How Long Do I Need to Keep My Tax Files?

Shopping cart abandonment occurs when online shoppers add items to their carts, but leave instead of submitting payment information and making a purchase. According to a recent study, the average rate of shopping cart abandonment is a whopping 67.9%, which translates into thousands of lost revenue for online retailers. While retailers may assume that prospective buyers simply change their minds […]

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culture-and-workplace

5 Simple Steps to Encourage Wellness in the Workplace

Shopping cart abandonment occurs when online shoppers add items to their carts, but leave instead of submitting payment information and making a purchase. According to a recent study, the average rate of shopping cart abandonment is a whopping 67.9%, which translates into thousands of lost revenue for online retailers. While retailers may assume that prospective buyers simply change their minds […]

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business-planning

How To Determine Your Market Profitability

Shopping cart abandonment occurs when online shoppers add items to their carts, but leave instead of submitting payment information and making a purchase. According to a recent study, the average rate of shopping cart abandonment is a whopping 67.9%, which translates into thousands of lost revenue for online retailers. While retailers may assume that prospective buyers simply change their minds […]

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growing-your-business

How to Determine and Use Your Market Growth Rate

Shopping cart abandonment occurs when online shoppers add items to their carts, but leave instead of submitting payment information and making a purchase. According to a recent study, the average rate of shopping cart abandonment is a whopping 67.9%, which translates into thousands of lost revenue for online retailers. While retailers may assume that prospective buyers simply change their minds […]

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marketing

How To Evaluate Your Market Size

Shopping cart abandonment occurs when online shoppers add items to their carts, but leave instead of submitting payment information and making a purchase. According to a recent study, the average rate of shopping cart abandonment is a whopping 67.9%, which translates into thousands of lost revenue for online retailers. While retailers may assume that prospective buyers simply change their minds […]

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