A graduate of the Master of Professional Writing program at USC, April Maguire has served as a writer, editor and content manager. Currently, she works as a full-time freelance writer based in Los Angeles.

products-and-manufacturing

Manufacturing a Product: Understanding the Product Life Cycle

In business, it’s not enough to create a truly exceptional product. Companies that produce physical goods need to develop a keen understanding of the product life cycle if they hope to maximize profits and outlast their competitors. “Product life cycle” refers to the life of a given product from inception to obsolescence and the process […]

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selling

5 Sales Tips for Introverted Entrepreneurs

In business, it’s not enough to create a truly exceptional product. Companies that produce physical goods need to develop a keen understanding of the product life cycle if they hope to maximize profits and outlast their competitors. “Product life cycle” refers to the life of a given product from inception to obsolescence and the process […]

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technology-and-security

How to Keep Your Network Secure With Remote Employees

In business, it’s not enough to create a truly exceptional product. Companies that produce physical goods need to develop a keen understanding of the product life cycle if they hope to maximize profits and outlast their competitors. “Product life cycle” refers to the life of a given product from inception to obsolescence and the process […]

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business-planning

What’s a Pivot and When is It Time to Make One?

In business, it’s not enough to create a truly exceptional product. Companies that produce physical goods need to develop a keen understanding of the product life cycle if they hope to maximize profits and outlast their competitors. “Product life cycle” refers to the life of a given product from inception to obsolescence and the process […]

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trends-stats

2015 Survey Results: What Consumers Want From Local Businesses

In business, it’s not enough to create a truly exceptional product. Companies that produce physical goods need to develop a keen understanding of the product life cycle if they hope to maximize profits and outlast their competitors. “Product life cycle” refers to the life of a given product from inception to obsolescence and the process […]

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hiring-and-recruiting

How to Prepare Your Small Business for a Minimum Wage Hike

In business, it’s not enough to create a truly exceptional product. Companies that produce physical goods need to develop a keen understanding of the product life cycle if they hope to maximize profits and outlast their competitors. “Product life cycle” refers to the life of a given product from inception to obsolescence and the process […]

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forecasting

Top-Down vs. Bottom-Up: Which Financial Forecasting Model Works for You?

In business, it’s not enough to create a truly exceptional product. Companies that produce physical goods need to develop a keen understanding of the product life cycle if they hope to maximize profits and outlast their competitors. “Product life cycle” refers to the life of a given product from inception to obsolescence and the process […]

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loans

5 Signs That You May Want to Refinance a Small Business Loan

In business, it’s not enough to create a truly exceptional product. Companies that produce physical goods need to develop a keen understanding of the product life cycle if they hope to maximize profits and outlast their competitors. “Product life cycle” refers to the life of a given product from inception to obsolescence and the process […]

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