Noelle Ihli

Noelle Ihli

Noelle West Ihli is the owner and founder of Fourth Wave Apparel, a line of eco-friendly, size-inclusive clothing that celebrates women's history (past and present!) and spreads messages of intersectionality, progress, and hope.


9 helpful strategies to help you wrangle negative reviews

With these creative strategies in place, negative reviews can be manageable and even useful for your business. You've got this.

6 urban legends about self-employment

Urban legends about self-employment kept me from taking the leap for years. Which is why I’m here to set the record straight.

How embracing your limitations can help you succeed in business

Ironically, many of the things you might perceive as brick walls in business (or life) could be the foundation for your success.

How to stop snuffing out your best ideas

If you’re a perfectionist like me—desperately shooting for the stars—you might be unknowingly snuffing out some of your best ideas.

4 reasons I stayed small instead of going big

“Go big or go home.” This small business owner decided to go home and stay small. Here's why it's one of the best decisions she's ever made.

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