When it comes to raising capital for your business, there’s no one-size-fits-all solution. Every business venture is different, as are the concerns that motivate how an owner builds his or her business. If you’re okay with ceding some of your company’s equity in exchange for immediate cash, you could do by seeking outside investors. If you’re okay with taking on debt, there’s always loans. Or, for those that want to retain control and forego debt, you can bootstrap your business, operating it with as few resources as possible early on in hopes of an exponential payoff in the future.
Luxelab founder David Abrams found that certain strategies worked at specific times in his business’ growth. As he explains below, an initial investor allowed him and his partner, Jason Lara, to build their first location. After they paid back their investor, the pair was free to expand to more salons throughout Los Angeles one by one while maintaining control over the brand and its expansion without outside debt. For their latest venture, the Chroma Color Lab, David and Jason turned to their own employees for financing. In doing so, the pair offered team members across their businesses a greater stake in the company’s future while allowing the company to grow sustain-ably and securely.
By allowing top stylists from their different locations to invest in the brand, Luxelab allowed them to profit as the company expanded. While this approach may not be suitable for your type of business, it’s one of the few that secures morale as well as funding. Whatever your needs may be, research all of the various types of funding to see which ones can help you best accomplish your goals. There may be no one-size-fits-all solution, but there is likely one that’s right for your business.