We have previously covered – Keeping your employees engaged. In this post, you can read about how to encourage your employees to brainstorm. For any small business to thrive, it is important to create a healthy and creative work environment. As an owner of a small business, you can help create a work culture in which your staff is encouraged to think creatively and be more proactive in putting their ideas across. One of the best techniques to ensure productivity and creativity is to encourage your employees to brainstorm. Brainstorming is a creative and innovative process of coming up with new ideas, solving problems and it is the essence of team building. Your employees are an excellent source of information and insight, utilizing their knowledge and creative ideas can help your business grow and succeed. Here are some tips and suggestions, which can help encourage your employees to brainstorm and get involved in the business. 1. The objective of brainstorming is to generate as many ideas as possible and not just come up with one great idea. Encourage your employees to broaden their horizons of thought and pitch innovative ideas. Be open to new and creative ideas, even if you are not in a position to implement them right away. 2. Mind mapping is an excellent way of unleashing new and innovative ideas. Mind maps organize the information in the same way that your brain does and helps you think outside the box. Invest in a white board and make your staff use it for brainstorming sessions. Writing on the white board is the best way to keep a track of all the ideas. 3. Encourage your employees to have brainstorming sessions every week or at least every fortnight. Once your employees are convinced that these sessions are effective, it will become a part of the work culture. Your employees will become more productive and ideas will flow not only in the brainstorming session, but even otherwise, ultimately benefitting the organization as a whole. 4. Another way of boosting the morale of your employees and motivating them to brainstorm new ideas is by stepping out of the four walls. Organize a brainstorming session outside of your work place. It will surely help your employees break out of their shells and think more creatively. This kind of brainstorming session held once a while, will surely have your employees’ creative juices flowing. When you are conducting a brainstorming session, encourage your entire team to participate in the discussion. When their ideas are recognized and considered, they will feel less like individuals and more like a part your organization. This kind of positive reinforcement will promote your employees’ morale and increase productivity in your organization.
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