What is Website Indexation?
Indexation is to have your website added to the list of others in the same category, once your site has been ‘found’ after crawling by the search engines. When a user enters a search query in a search engine, the search engine goes through these indexes to judge which pages are appropriate to return in results. With the help of complicated mathematical algorithms, they decide where in the search results each page should be returned.
Steps to Get your Site Indexed on Google:
Follow the following steps to get your website indexed on Google.
1. Use Relevant Keywords:
Appropriate use of keywords and tags in your website will make it more likely for Google to crawl on your post. Use the relevant keywords in the title of a document or page, and in the meta description of the page. Similarly, have an SEO-friendly URL.
2. Interlink The Articles/Blogs/Pages:
This will help draw focus on every page/blog/article in your website, regardless of being new or old. People will not leave the site after reading just the landing page, and hence, your bounce rate will reduce. Further, it will simultaneously increase the average time a visitor spends in your website.
3. Try To Get Backlinks:
Try to get other websites, bloggers to link the content of your page in their online platforms. This is backlinking. And will garner you a whole lot of visibility by leveraging the audience of these other sites and bloggers.
4. Use Social Channels:
It is imperative that you have dedicated social channels for your website’s content. Facebook, Twitter, LinkedIn, YouTube, Google Plus – make sure you have created profiles of your business in all of these. Make regular updates on these platforms to give your website the maximum visibility.
5. Submit Your Sitemap:
Submit your blog sitemap on Google webmaster tools and Bing Webmaster Tools and you can get your website indexed faster.
6. Comment on Other Blogs:
Commenting on other blogs will also help your website get noticed. Engage in meaningful and relevant conversations and see your website traffic increase.
7. Have Good Content In Your Website:
This is probably the final word on the success of your website being indexed. Unless your content is good, you will not have repeat visitors to your site. Hence, no matter the marketing budget, strengthen your content. For content still rules the roost.