Connect or Disconnect Mailchimp for Stripe

Connect your Stripe account to Mailchimp to sync Stripe customers and orders to Mailchimp. Use this information to send targeted marketing campaigns, grow your business, and sell more products.

In this article, you’ll learn how to connect or disconnect the Stripe integration.

Before you start

Here are a few things to know before you begin this process.

• This is a paid integration. If you don’t have an account with Data Mapper for Mailchimp, you can create one during the connection process.
• Before you connect, you’ll need to accept our additional terms of service and Stripe's Connected Account Agreement.
• For more detailed explanations and troubleshooting help, visit Stripe’s Support page.

How it works

When you integrate your Mailchimp account with Stripe, shoppers and their purchase information will sync to your Mailchimp audience. Those who opt in to receive your email marketing join your audience as subscribed contacts. Shoppers who don't sign up for marketing emails appear in your audience as non-subscribed contacts. To learn more about different contact types in your Mailchimp account, check out About Your Contacts.

Connect Stripe

To connect your Stripe account to Mailchimp, follow these steps.

1. On the Stripe integration detail page in your Mailchimp account, click Connect.
2. On the Data Mapper for Mailchimp page in the Stripe App Marketplace, click Install app.
3. On the pop-up window, review the installation details and click Install app.
4. Once the installation is complete, click Continue.
5. Click Sign in to Mailchimp.
6. Enter your Mailchimp username and password and click Login.
7. Review the connection details and click Allow.
8. If you haven't set up an account with Data Mapper for Mailchimp before, look at the account options, choose the plan that fits your needs, and pay for it. You’ll be returned to the connection process.
9. Select the Mailchimp audience you want to sync your Stripe account with.
10. Select the marketing permissions you want to apply to your customers as they sync to Mailchimp.
    • Double opt-in - Your customers will receive an email asking if they want to receive marketing emails from you. If they accept, they’ll be marked as subscribed in Mailchimp. If they decline, they’ll be marked as non-subscribed. They’ll be able to receive transactional emails from Mailchimp, but not marketing emails.
    • Transactional - Your customers will sync to Mailchimp as non-subscribed contacts. They’ll only receive transactional emails.
    • Subscribed - Your Stripe customers will sync to Mailchimp as subscribed contacts. They’ll receive marketing emails automatically.
11. Click Next.
12. If you want to sync your customers’ product and purchase data to Mailchimp, click in the Store field and enter a nickname for your store, and then click Next. If you only want to sync customer data, click Skip.
13. Select the customer data fields you want to sync to Mailchimp. The email address is required, but all other fields are optional. Click Next.
14. Review the data sync options you’ve specified and click Sync. You can change these settings at any time.

Good job! Now that Mailchimp is connected to your Stripe account, you can sync Stripe customer and order data to Mailchimp.

Manage Stripe

The Stripe dashboard displays your connection status and audience settings. You can also manage your sync options from this page.

To manage your Stripe connection, follow these steps.

1. In your Mailchimp account, click Integrations, then choose Manage.
2. Click Other Connections to expand the list, then click Data Mapper for Mailchimp.
3. In the Stripe App Marketplace, click Manage app.
4. Review your dashboard and make any necessary changes. Click Sync data to update the data in your Mailchimp audience.

Next steps

Once your Stripe account is connected to Mailchimp, you can use the synced data to send emails, create customer journey maps, and more. Check out the following guides to learn more about working with Mailchimp.

• Design an Email With the New Builder
• About Customer Journeys
• Getting Started With Segments

Disconnect Stripe

To disconnect the Stripe integration, you‘ll need to perform actions in Mailchimp and Stripe. Follow these steps to get started.

Disconnect Stripe from Mailchimp

1. In Mailchimp, click Integrations and select Manage.
2. Click Other Connections to expand the list, then click Data Mapper for Mailchimp.
3. In the Stripe App Marketplace, click Manage app.
4. On your dashboard, click Disconnect.
5. Click Confirm to finish the disconnect process.

Delete Stripe from Mailchimp

Once Stripe has been disconnected from Mailchimp, follow these steps to delete the integration from Mailchimp.

1. In Mailchimp, click Integrations and select Manage.
2. Click Other Connections to expand the list.
3. Click the X next to Data Mapper for Mailchimp.
4. Enter DELETE in the pop-up window and click Delete to confirm.

Your Stripe account is now disconnected from Mailchimp.