Get There Quicker

In a world that has fundamentally been altered, shifted and turned on its head due to the COVID-19 pandemic businesses around the world have needed to pivot, adapt and adjust to the new normal and changing times. QuickBooks was no different.

Starting out as a small accounting business and team, QuickBooks has grown, expanded and built a presence that impacts millions of lives, every day. This has been something that has been built into our core, mission and overall business values that are strived for, and delivered to you.

For QuickBooks, our business values honor our history and how we started, and guide us in delivering on our mission of powering prosperity around the world. Championing diversity, being stronger together and allowing communities to prosper are cornerstones of our business.

What’s important to small businesses in Singapore

Small businesses across Singapore are striving for success in the face of a slowing economy and a highly competitive environment. With the emergence of new, younger businesses in Singapore, the market is intertwined with traditional and contemporary mindsets in managing businesses. Newer businesses, particularly younger business owners who are already adapted into the digital era, tend to be more open to embracing change in their environment through innovating, being open to change and to adapting to changing times and circumstances.

Few small business owners are fully satisfied with their control over their business finances and over half of continue to use manual methods or spreadsheets to manage their finances. Software needs are similar to small businesses, reliable, quick, and easy to use. 

COVID-19 and the impact on small businesses

With the impact of COVID-19 and an economic downturn, grit, resilience, resourcefulness are key to businesses thriving, growing and making it through the hurdles. 

As Singapore enters a new normal, passion is evolving. From hunger for growth, to diversification as a means to future proof small businesses. QuickBooks smarter accounting tools help you adapt to changing times. With the time saved, you can focus on future-proofing your business, be it implementing new processes, diversifying your offering or transforming your business model.

Helping small businesses thrive

A key driver for QuickBooks is to ensure equal opportunity for small businesses to thrive, no matter where they are in the world.

In Singapore, small business owners want to be able to turn their dreams into a reality by building a successful business in changing time. Like many business owners globally, having the time to do everything is an issue.  Few feel they are fully in control of their finances; held back by lack of financial skills, the ability to track finances and make real time decisions or even the fundamental challenge of getting paid. Accounting software needs to be reliable, not add too much cost to the business and be easy to use. By keeping things simple to allow you to get ahead.

Get There Quicker, with the advantage of QuickBooks

Diversification as a means to future proofing and maintaining recognition through resilience is the new normal are key for small businesses across Singapore and you can Get There Quicker, with the advantage of QuickBooks. QuickBooks is key to reduce and take away some of that pressure by helping you get paid and make better decisions for your business.

The Get There Quicker campaign showcased QuickBooks values and commitment to businesses. It focused on small businesses across Singapore and how they are champions of diversity, resilience and growth. It focused on business owners who have diversified and thrived during COVID-19 and trying circumstances. 

Meet Pang Kok Keong

Getting There Quicker is easy with the advantage of QuickBooks. When ex-Antoinette’s Chef, Pang Kok Keong, decided to let go of his business as COVID-19 no longer made it sustainable that didn’t stop him from creating new flavours. He started a pop-up selling Hakka dishes and eventually, he set up a permanent stall at a mall in Little India.

In-between it all, he has used QuickBooks and notably its expense tracking to help manage his finances on the go and focus on coming back stronger, all while juggling his business.

QuickBooks and our commitment to you

QuickBooks empowers and celebrates the ability of Singaporean small businesses delivering efficiency, who have not only survived, but thrived through challenging times. By keeping things simple to allow you to get ahead, focus on what’s critically important, and let your business run, is where QuickBooks helps you shine.

Share your QuickBooks story, discover more and get the free trial to see how QuickBooks can help you grow and thrive.