Singapore's QuickBooks Global Product Showcase 2024 Recap

A Recap of Innovation and Connection

Imagine a vibrant space alive with the energy of industry professionals eager to connect, learn, and innovate. This was the feeling at the QuickBooks Global Product Showcase on July 2, 2024, at the Conrad Centennial Singapore. 

The event blended insightful discussions, informative demonstrations, and networking opportunities, and showed the transformative potential of AI-driven software in Singapore's accounting industry.

This event was a way to help each other grow, learn from real life, and explore the future of accounting together. The perfect opportunity for attendees to engage deeply with the QuickBooks Singapore community and advance their understanding of revolutionary digital tools.

Curious about how the day unfolded and what key insights were shared? Read on to discover the highlights and see why you won’t want to miss our future events.

A Warm Welcome to Innovation

Kayur Desai, QuickBooks' Global Sales & Marketing Director, kicked off the event with a warm and insightful welcome, providing a comprehensive overview of Intuit’s vision for Singapore, highlighting the company’s commitment to supporting its global customer base.

"Understanding our community’s unique needs is at the heart of everything we do"

His words resonated deeply with attendees, reaffirming Intuit’s dedication to developing customer-driven products and fostering a spirit of genuine partnership.

Deep-Diving into Innovations

Amanda Newton, Group Manager - Accountant Segment, took the stage next with a deep dive into QuickBooks Advanced and QuickBooks Ledger, detailing the comprehensive new features aimed at streamlining processes and facilitating digital transformation for accountants.

"Seeing these new tools in action gives us a glimpse into how we can fundamentally transform our day-to-day operations". 

The presentation was much more than a straightforward feature rundown; it illustrated a future where automation takes over repetitive tasks, allowing accountants to focus on more strategic activities.

Product highlights 

Amanda showcased Intuit’s world-class platform that assists Accountants and Bookkeepers in streamlining their workflows and offering better service to clients. The QuickBooks Online platform stands out in the market, providing the right solutions for a firm’s entire client list, ranging from:

• Non-trading clients
• Sole traders
• Small businesses
• Large corporations
• It truly is the one platform.

The session included the launch of Ledger and QBO Advanced, complementing Simple Start, Essentials, and Plus. Multi-currency starts as a standard feature in Essentials and continues into Plus and Advanced plans. This feature offers the flexibility needed for clients to operate across diverse economies like Singapore.

When addressing larger, more complex clients, QBO Advanced provides the necessary flexibility, configurations, permissions, security, and workflows. Amanda discussed the use of:

• Flexible Chart of Accounts: Customisable for entity, industry, and sub-accounts.
• Locations, Classes, and Custom Fields: Detailed separation of transactional data and reporting.
• Powerful Workflow Creation: Supporting conditional approvals, notifications, and task creation.
• Backup and Restore: Ensuring client data safety and security.

If you want to know more about the QBO subscription portfolio, please reach out to your QBO account manager to discover the best options for you and your client base.

A Rich Dialogue About Industry Trends

The morning continued with a compelling panel discussion. Industry leaders including Tanveer Ahmad from Sovos and Sharon Lee from HReasily shared their perspectives on emergent trends. Topics ranged from digitisation and e-invoicing to HR and payroll, providing a well-rounded view of the accounting industry’s future.

The candid discussions and practical examples offered by the panelists were both engaging and informative, providing attendees with actionable insights into navigating these evolving trends.

Unveiling the Power of AI

The day's highlight was the keynote speech by Vishal Singhvi, Microsoft's Generative AI Ambassador. With a deep dive into how AI is revolutionising the accounting industry, Vishal captured the audience’s attention, mixing expertise with infectious enthusiasm.

"It’s not just about what AI can do but how we adapt and mould it into our professional lives,"

Lily, an accountant at the event, articulated a collective sentiment:

"I now know that AI is not going to replace us as accountants, but that we will work together hand in hand with AI to help our clients improve more in the future."

Peer-to-Peer Learning and Networking

The value of face-to-face interaction was evident during the networking breaks, which emerged as one of the day's most substantial highlights. Attendees had the chance to engage in meaningful discussions, share experiences, and tackle common challenges together.

The benefit of these in-person connections was unmistakable, fostering a sense of community and shared growth that is hard to replicate in a virtual format.

An Event to Remember

The day concluded on a high note, leaving everyone inspired and more connected to their professional community. Feedback was overwhelmingly positive, with high scores for speaker quality, session content, and overall event organisation.

Social media buzzed with praise, with one participant noting on LinkedIn:

"What an incredible day at the QuickBooks Product Showcase 2024 in Singapore! Your enthusiasm and engagement truly made this event a success."

Looking Forward

The key takeaway was clear, behind every industry trend and software innovation are professionals dedicated to collaboration and progress.

We look forward welcoming you to one of our next events. With spaces limited, early registration is encouraged to ensure you don't miss out on these invaluable experiences. 

Together, let's continue to harness the power of technology and community to shape the future of accounting.