To create your profile, sign up to QuickBooks Online Accountant. It unlocks benefits including QuickBooks Tax powered by LodgeiT, wholesale pricing benefits, free training, partner discounts and more.
Then, complete Core Certification. Completing Certification opens up access to the Find-a-ProAdvisor directory, where you can create your profile, outline your services, qualifications and experience, add client reviews and get your firm in front of thousands of potential new clients.
Follow these tips, based on analysis of the profiles in the QuickBooks Find-a-ProAdvisor directory about which ones attract the most enquiries:
1. Include a good photo
Pro-tip: Choose a warm photo in which you look approachable.
2. Ask your clients to add their reviews
Pro tip: You can and should reply to reviews in Find-A-ProAdvisor to demonstrate your excellent customer service.
3. Write a thoughtful about me section with a strong introduction
Pro tip: Differentiate your firm. Look at what your competitors have said about their services. Then, make sure your profile helps you stand out and apart from other similar businesses.
4. Showcase your specialties
Pro tip: Source reviews from the type of clients you want more of. If you specialise in an industry, or want to, source more reviews from clients in that industry.
5. Spend time creating a strong profile, complete all fields and review regularly
Pro tip: You can highlight if you offer a free initial consultation by ticking the box. It’s one more reason prospective clients will contact you.