The LinkedIn Summary section is the first thing people will see when they view your profile. It provides viewers with a clear succinct story of who you are, what you do, and how you can help them. The viewer will read the summary if nothing else, so you have 2,000 characters or less to sell yourself. If you don't capture their attention with those 2,000 characters, they won't read further.
It also has a valuable role to play in SEO and branding. In terms of search optimization, your LinkedIn Headline does a lot of the heavy lifting, but that doesn't mean you can't use strategic keywords within the LinkedIn summary for accountants.
It helps you attract the interest of hiring managers and it can help you build important connections for networking purposes. Despite the importance of the summary, many people struggle to tackle the task – it's daunting. If you get your summary right and nail your accounting LinkedIn profile, it can change your career trajectory. LinkedIn serves as social proof that you are who you say you are, so build recommendations from your existing colleagues and clients. With these LinkedIn Tips, you can create a sharp summary to attract the attention you deserve.